VM Execution & Props Coordinator

Position Overview:

This is an execution-first role for someone who takes pride in making things happen — precisely, on time, and to a standard that reflects a luxury brand. You will be responsible for translating VM direction into physical store reality: measuring spaces, designing prop layouts, coordinating with vendors, and ensuring every display element at every store and exhibition is in place, on time, and exactly right. You will also be the custodian of Manubhai’s VM asset inventory — ensuring every prop, fixture, and display element is tracked, maintained, and reused intelligently across stores and exhibitions.

ROLE DETAILS

• Designation – VM Execution and Props Coordinator
• Department – In-Store and Visual Merchandising
• Reports – To VM Strategy Head
• Location – Borivali West, Mumbai (primary)
• Travel – Thane store and exhibition venues as required
• Role Type – Full-time

KEY RESPONSIBILITIES

Prop Design and Sizing

• Collect accurate counter, display case, and window measurements from contractor or store team before every
  order
• Use Corel Draw / Adobe Illustrator to create prop layout designs and detailed vendor specifications
• Prepare clear design briefs with visual references for prop vendors — zero ambiguity in every brief
• Get written confirmation of brief from reporting manager before any production begins

Vendor Coordination & Order Management

• Place and track all prop and fixture orders with full clarity on specifications, timelines, and delivery checkpoints
• Follow up with vendors proactively at every milestone — sampling, approval, production, and delivery
• Flag delays immediately and come with an alternative — never let a deadline pass without advance notice
• Maintain a curated vendor directory with material options, lead times, quality ratings, and contact details

VM Asset Inventory Management

• Build and maintain a live master directory of all MJ VM assets — props, fixtures, signage, and display elements
• Tag, photograph, and document every asset by type, condition, location, and reuse suitability
• Plan prop reuse intelligently across Borivali, Thane, and exhibitions to minimise redundant spend
• Conduct periodic physical audits of VM stock; flag damaged or obsolete items for repair or disposal

Exhibition & Event Support

• Coordinate all VM props and fixtures for exhibitions — packing list, transport, setup, and full reconciliation on return
• Ensure every item is accounted for before leaving the store and after returning from every event
• Support exhibition display setup and teardown in coordination with the Events team
• Document any damage, loss, or vendor issues at events and report within 24 hours

Quality Control & Brand Standards

• Inspect all deliveries against approved samples and design files before acceptance — never accept substandard
  output
• Photograph and document any damage or colour discrepancy at the point of delivery
• Ensure all in-store display elements meet MJ’s brand presentation standards at all times
• Maintain display hygiene and freshness — flag wear, damage, or outdated elements proactively

6. Ownership & Accountability

• Take end-to-end ownership of assigned tasks.
• Ensure zero dependency for follow-ups or reminders.
• Maintain professionalism, clarity, and confidence in communication.
• Treat social media as a performance-driven marketing channel, not just a posting platform.

Key Skills & Requirements

• 2–4 years of experience in managing and growing brand social media pages
• Strong understanding of social media analytics and insights tools
• Ability to connect content performance with business objectives
• Hands-on experience with Instagram and Facebook (reels-focused)
• Strong coordination and execution skills

Key Performance Indicators (KPIs)

• Month-on-month growth in reach and engagement
• Increase in profile visits and inquiries
• Content consistency and execution discipline
• Quality and clarity of weekly performance reports
• Contribution of social media to store walk-ins / leads

Ideal Mindset

• Performance-focused, not activity-focused
• Takes ownership like a brand custodian
• Comfortable with accountability and targets
• Thinks analytically while executing creatively

Qualifications:

REQUIRED SKILLS and QUALIFICATIONS:

• Bachelor’s degree in Marketing, Mass Communication, Media Studies, Business, or a
  related field
• Specialized certification in Digital Marketing / Social Media Marketing will be an added
  advantage
• 2–4 years of hands-on experience managing brand social media pages (retail, lifestyle,
  luxury preferred)
• Strong working knowledge of Instagram, Facebook, and their analytics/insights tools
• Basic understanding of content performance metrics, audience behaviour, and growth
  tracking
• Familiarity with social media management tools and reporting dashboards is a plus
• Technical Skills- Proficiency in MS Office, Google Workspace, marketing and AI tools (Analytics,
  Campaign platforms)

DESIRABLE QUALIFICATIONS:

Familiarity with design tools

• Knowledge of tools like Google Analytics, Meta Business Suite
• Experience in managing influencer marketing campaigns